Case Studies

Case Study

$128M Closed From 1 Week Of Work

Kadenwood Group is a boutique merchant bank and capital advisory firm serving the lower-middle market. Founded in June 2024 by Louis Garoz and his mentor Dominic Spooner, the firm exemplifies the Deal Maker Protocol. Within three weeks of launching, they closed a $128M transaction, which will net $5M in success fees over the next year.

Kadenwood Group’s Strategic Execution for a REIT

Overview

  • Issuer: A real estate company specializing in light industrial warehouses

  • Portfolio: $202M in assets, 11 properties, listed on TSXV

  • Objective: Raise $3M via convertible debenture to cover legal & IPO fees

  • IPO Target: $125M at $4/share via Raymond James-led re-IPO

Execution Strategy

  • Built Credibility: Partnered with a 40-year IB veteran with multi-billion-dollar deals

  • Investor Targeting: Focused on REITs, PE firms, and family offices

  • Rapid Outreach: Used PitchBook, LinkedIn, and proprietary networks to engage investors

  • Skin in the Game: Invested $200K personally to strengthen pitch credibility

Results

  • $3M Convertible Debenture Fully Committed – 50¢/share, converts at $4 IPO valuation

  • $1M Secured from Personal Network

  • $125M IPO Fully Backstopped by a $12B AUM REIT to ensure funding certainty

  • Total Capital Secured: $128M in ONE WEEK   ​​

Financial Impact

  • 5% Success Fee paid as capital is drawn

  • Equity Upside from own investment in the REIT

Brendan C.L.R

Brendan, a top sales rep at Toozer, earned around $20K/month at just 19 years old, putting in 14-hour days. In April 2024, he joined Deal Maker, drastically reducing his work hours to 2 per day while signing 6-8 clients monthly at $15K-$25K plus success fees. By August 2024, he closed a $200M private equity transaction, earning a $6M commission.

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Bernardo A.

Bernardo transitioned from lead generation in Venture Capital to VC fundraising, initially earning around $50K/month. Now, he charges $25K-$100K per deal plus success fees. In his first five weeks (March-April 2024), he collected $150K.

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Vincent P.

Before joining Deal Maker, Vincent ran a SaaS-focused lead generation business, earning around $30K/month, with ListKit as his top client. After joining Deal Maker in February 2024, he closed $170K in his first four weeks and stabilized his monthly earnings between $200K and $400K. In July 2024, Vincent closed a $250M debt transaction, netting just under $7M in success fees.

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Dylan C.

Before joining Dealmaker, Dylan was a successful marketing and sales consultant, helping companies scale to $2M+/month. However, his income was volatile, and he was constantly reinventing the wheel to stay ahead.

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Jake R.

Before joining Dealmaker, Jake was running a B2B marketing agency, helping investment banks and marketing firms generate leads through email and LinkedIn outreach. While his agency was generating $30K-$50K/month, it struggled with scalability, low margins, and client churn.

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Conor W.

Before joining Dealmaker, Conor was running a B2B marketing agency, offering lead generation services for investment banks, marketing agencies, and enterprise clients. Despite his expertise, the agency business model was:

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Vlad I.

Before joining Dealmaker, Vlad was running an M&A brokerage focused on exiting businesses for founders. Despite successfully selling 16 of his own businesses, his brokerage model had major challenges...

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Robert B.

Robert came into Dealmaker while still in school, balancing full-time education with the ambition to build an investment bank in Toronto. Despite having a finance background and experience as a financial analyst, he initially struggled to close deals and differentiate himself in the market.

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Jamil V.

Before joining Dealmaker, Jamil V. was running a sales consultancy, helping SaaS and tech firms optimize their outbound sales strategies. While his consultancy was generating $25K-$40K/month, it faced challenges with client acquisition, scaling, and inconsistent revenue.

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Juan M.

Before joining Dealmaker, Juan was running an email marketing business, specializing in B2B lead generation, particularly in tax credit offers. While he achieved success, he faced significant challenges with inconsistent revenue, client churn, and limited scalability.

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Harrison B.

Before joining Dealmaker, Harry was focused on private credit and mortgage lending in Australia. While generating steady revenue, he struggled with scalability and high-margin opportunities. His business, though operational, lacked the velocity needed to create exponential financial growth.

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Ryan C.

Before joining Dealmaker, Ryan was running a debt financing business, providing lower-market transactions such as SBA loans, commercial real estate loans, and cash advances. While the business generated revenue, it was inconsistent, with long success-fee cycles leading to financial instability.

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Graeme S.

When Graeme first joined Dealmaker, he had prior experience in financial services but hadn’t yet found the right vehicle to maximize his expertise. Despite considering entering the capital-raising space before, he wasn’t sure of the best way to execute the model at scale.

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